Stanley Marcus

“The customer is not always right, but they are always the customer.”

“Profit is the applause you get for taking care of your customers.”

“There is never a good sale for Neiman Marcus unless it's a good buy for the customer.”

“Quality is remembered long after price is forgotten.”

“Consumers are statistics. Customers are people.”

“Courtesy is a cost-free asset.”

“The greatest single asset of a store is its reputation.”

“Exceeding the customer's expectations is the only way to create a memorable experience.”

“A man who is not a customer is a prospect.”

“Selling is a transfer of enthusiasm.”

“Running a business on superlatives is a dangerous thing.”

“Merchandising is the art of buying and selling for a profit.”

“What you sell is not as important as how you sell it.”

“Good taste can be learned.”

“The retail business is a people business.”